Burke, James F. Marketing & selling the travel product / Marketing and selling the travel product James F. Burke, Barry P. Resnick. - 2nd ed. - Albany, N.Y. : Delmar, c2000. - xix, 302 pages: illustrations; 28 cm. Includes bibliographical references and index. ISBN: 0827376480 (pbk.) RM517.20 LCCN: 99043258 Subjects--Topical Terms: Tourism--Marketing.Travel agents--Vocational guidance. Index Terms--Curriculum Objective: --SOP LC Class. No.: G155.A1 / B88 2000 Dewey Class. No.: 338.4/791